1st lesson free
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Joan
- Rate US$50
- Response 1h
US$50/hr
Contact
1st lesson free
- Marketing
Experienced tutor in Marketing in Knoxville, Joan offers private lessons tailored to your needs.
- Marketing
Lesson location
About Joan
Notable experience in all facets of advertising, from planning and executing local campaigns to global agencies. Vast experience with multimedia marketing campaigns with preeminent organizations: The Wall Street Journal, The Washington Post, Gannett
♦ Extensive Public Speaking and Presentation / Expert Consultative Sales Approach
♦ Effective Proposal Writing and Contract Negotiation
♦ Strategic planning
♦ Performance Optimization and New business development
The Wall Street Journal
National Advertising Manager New York, New York Managed $9M annual revenue budget as National Advertising Account Executive for Realogy real estate group: clients included Coldwell Banker, Century 21 and ERA; national builders Toll Brothers and Pulte; commercial real estate companies Binswanger and Coldwell Banker Commercial. Local advertising territory included New Jersey, Philadelphia and New York. Achievements: --Educational speaker (topic: the affluent audience) at Coldwell Banker’s global meetings --Sold the first national residential real estate branding campaign (to Century 21) generating $500,000 in incremental revenue --Increased Coldwell Banker’s Global campaign by 25% --Sold the first WSJ online real estate category banner schedule (Toll Brothers Builders
The Washington Post,
National Advertising Sales Manager, Automotive Washington D.C. Managed $7M annual revenue budget of national automotive advertising, primarily to manufacturers and dealer associations. Accounts included General Motors, Toyota, Volkswagen, Audi and Volvo.
Achievements:
Chosen to receive publisher’s award for outstanding sales, an annual award from Donald Graham, then-owner of The Washington Post, advertising highest award
Gannett, Publisher of USA Today, and suburban and regional publications
Regional Marketing Director, Remote operations
Development of digital presentations and new advertising products that address specific customer channels and profiles.
Worked closely with local and regional managers and sales teams nationally to understand buyers' priorities and preferences and increase digital sales opportunities with respect to specified products or product lines.
Develop presentations for sales force, participated in ensuring that the sales force has adequate materials and information to sell the benefits and features of digital products and programs.
Provided one-on-one and group consult/training to ensure sales are well-prepared to present and sell specified products or product lines. Reviewed assigned accounts and assist the sales force in maximizing revenues from existing customers.
Tracked and analyzed data on customer responses to promotional programs and advertising products to evaluate their performance and to assist management in making needed adjustments.
Bringing success to the client through effective marketing of their message and product or service!
My most treasured moments have been those that creatively utilized marketing budgets to bring success to a campaign. The bringing together of the visual, the messaging and the exposure to create a complete package is the most rewarding.
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About the lesson
- Compulsory School
- Secondary School
- Higher Education
- +5
levels :
Compulsory School
Secondary School
Higher Education
Adult Education
Master
Doctorate
MBA
Pre-School
- English
All languages in which the lesson is available :
English
Marketing lessons offered by Joan are tailored to each student's needs and level. Lessons can also be held online. Lessons are also available in Knoxville. The first lesson is free to define learning goals and methodology.
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Rates
Rate
- US$50
Pack prices
- 5h: US$250
- 10h: US$500
free lessons
The first free lesson with Joan will allow you to get to know each other and clearly specify your needs for your next lessons.
- 1hr
online
- US$50/h
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